Caitlin Friedman & Kimberly Yorio 

Caitlin Friedman and Kimberly Yorio are public relations and marketing professionals, authors and entrepreneurs. They are co-owners of YC Media, a boutique agency specializing in cookbooks and the co-founders of Girls Guide, a company created to help women achieve professional success. As authors of the best-selling Girls Guide series (The Girl’s Guide to Starting Your Own Business, The Girl’s Guide to Being a Boss and The Girl’s Guide to Kicking Your Career into Gear), Caitlin and Kimberly have been featured on CNN and the “Today” Show as well as covered by magazines ranging from Time to Parade. As the co-author of The Girl’s Guide business book series, they have been invited to be guest speakers at various conferences and colleges including The California Governor and First Lady’s Conference on Women, Cornell, Harvard, The Phoenix Women’s Expo and The Texas Governor’s Conference for Women.