RESCHEDULED: Personal Branding 101—Why it Matters for Women Leaders with Annie Scranton - Professional BusinessWomen of California

RESCHEDULED: Personal Branding 101—Why it Matters for Women Leaders with Annie Scranton

January 25, 2022 - 4:00 PM Pacific Time

Tuesday, January 25th at 4:00 PM Pacific Time


Women make up 52% of the workforce, yet only 6% are CEOs. With all the challenges for women in business today, building a strong personal brand is more critical than ever. But how do you define yourself as a woman leader? How can you create a strong persona that communicates your message? Annie will inspire the audience on how to redefine their brand and walk away with actionable insight on perfecting their pitch.


This webinar will be recorded and shared with registrants.


One week after the webinar, join us over Zoom–and lunch–to discuss PBWC’s webinar content, favorite takeaways, and how we can apply our newly-discovered tools to our professional and personal lives. Attendees who register for this webinar will be invited to a February 1st lunchtime discussion when we share the recording via email. Please reach out to with any questions.  


Please note that this event is now scheduled for 4:00 pm Pacific on Tuesday, January 25, 2022. It was moved from its original date of November 9, 2021.

Speaker Information

Annie Scranton is President & Founder of Pace PR. She has 8+ years experience as a TV producer at major networks including CNN, Fox News, CNBC, MSNBC & ABC, where she booked guest appearances for popular shows like Good Morning America. For the past decade, Annie has been leveraging this experience and expertise to grow her own agency, Pace PR, where she focuses on getting her clients regular TV and media coverage to build their brands.


Annie is a graduate of Smith College where she served as the Editor-in-Chief of the weekly newspaper, The Sophian. She previously served on the Board of Directors for the New York Smith College Club and as an Executive Committee Member of Catholic Big Sisters & Big Brothers, New York Women in Communications, The Step Up Network, and Ladies who Launch. She is currently an Executive Council Member of the Ellevate Network.


Annie and her husband Michael live in Manhattan and are raising their adorable young daughter Rose. In her free time (which isn’t much) Annie enjoys puzzles, audio books and riding her Peloton.